A NATIONAL CELEBRATION · A GCC TOURING FIRST

Qatar hosts
the next chapter.

Not simply a show visiting Qatar. A major family event created with Qatar—placing national pride, cultural heritage and the nation's future at the heart of a shared GCC adventure.

Schools by day · Families by night · The whole community invited

Sands of Tomorrow — A Family Musical Adventure Through Qatar poster
FOUNDINGHOSTOPPORTUNITY
01

National pride

Qatar's identity, achievements and future celebrated centre stage.

02

Cultural heritage

Local stories and traditions become the clues that drive the adventure.

03

For the community

Schools, families, teachers, artists and partners share one uplifting event.

04

Connecting the GCC

One regional journey, with every host country given its own proud chapter.

ONE GCC · MANY PROUD STORIES

Remember who we are.
Imagine who we can become.

A regional tour that connects the GCC by celebrating what makes every host country distinct. The same much-loved characters travel from nation to nation, while each local chapter belongs completely to its people—bringing schools, families and the wider community together.

Qatar does not simply receive the tour. Qatar helps lead it.

QatarBahrainOmanSaudi ArabiaKuwait

THE ADVENTURE

A signal is lost.
A country becomes the key.

When SKYLAB E33 suddenly loses its signal home, Professor Scrumpo, Karim, Pip and Glitch set out on an extraordinary mission to repair it. Their search leads them through Qatar's past, present and future—following clues through its pearl-diving and seafaring heritage, dhow traditions, desert landscapes, museums and modern achievements to discover what makes the nation special.

Heritage is not a lesson added after the fun: it is how our heroes save the day. Filled with original music, comedy and audience participation, this is an uplifting adventure about remembering where we came from and imagining everything we can become.

55 minutesAll-family appealLocalised for Qatar
A comic live performance moment from Dune
BIG STORYTELLING.
Shared laughter. Lasting memories.

WHY OMAN · WHY NOW

A national-host moment
with meaning and momentum.

01

Pride people can feel

Families see Qatar's identity, history and achievements celebrated at scale.

02

Heritage becomes the adventure

Qatari stories, traditions and landmarks are woven into the plot, music and visual world.

03

A whole-community event

Daytime school performances build reach; evening shows bring generations together.

04

Qatar leads a GCC chapter

A leading-host profile, strong regional relevance and a positive story built to travel.

Children enthusiastically joining a Dune performance
“The children were captivated by the inspiring storytelling, live music and unforgettable characters.”

MAXIMISING VENUE VALUE

Fill the day.
Unite the community at night.

One production. One setup. Multiple audiences and revenue opportunities. School matinees activate the venue during the day and create a strong base of advance bookings. Evening and weekend performances open the same production to families and the wider community—maximising the commercial and cultural value of every performance day.

Advance school bookingsTeacher resourcesAge-adapted performancesPublic ticket revenue
2,300Al Mayassa Theatre seats
Multipleperformances possible per day
1efficient setup day
Explore the Qatar National Convention Centre opportunity

A CLEAR, DELIVERABLE PARTNERSHIP

A compelling cultural event.
A commercially intelligent venue programme.

Designed around Al Mayassa Theatre at Qatar National Convention Centre: a concentrated season that serves schools, sells to the public and gives Qatar a visible leading role in a wider GCC story.

01 · THE PROGRAMME

A concentrated Qatar National Convention Centre season

Weekday school matinees, evening family performances and weekend shows—scheduled together to build reach and make every setup day work harder.

02 · DUNE BRINGS

The complete production

Creative development, professional performers, Qatar localisation, technical planning, school-engagement materials and campaign-ready marketing assets.

03 · HOST PARTNERSHIP

The national platform

Qatar National Convention Centre and local partners provide the venue platform, operational support, cultural guidance and market reach that make Qatar's chapter truly belong to the nation.

THE OPPORTUNITY

Own Qatar's chapter. Engage the nation's schools. Bring the community together. Lead a positive GCC-wide story from Qatar National Convention Centre.

One tour.

Each country's story.

Every community invited.

SEE DUNE IN ACTION

More than a pitch.
A proven live experience.

Turn the sound on and see the music, comedy and audience connection at the heart of every Dune production.

02

Stories brought to life

A glimpse inside a Dune production

03

The audience joins the story

Participation, energy and shared moments

Full Dune cast performing on a large stage

PROVEN IN THE UAE · READY FOR THE GCC

Built on trust.
Scaled through experience.

80,000audience members a year
270+venues welcomed Dune
1,000sof live performances
2025Best Educational Theatre Company — UAE
“Supporting UAE schools, teachers and the National Agenda in extremely innovative, dynamic and accessible ways.”Kevin Stedman · Rashid & Latifa School Taskforce

THE NATIONAL-HOST PARTNERSHIP

Bring Qatar's proud chapter
to the GCC celebration.

This is a national-host opportunity to own Qatar's chapter, engage the nation's schools, convene the community and lead a positive regional story. Dune International brings the production, creative team, proven touring experience and localisation framework; together, we create a landmark moment for the wider GCC tour.

We are inviting Qatar National Convention Centre to host Qatar's chapter of Sands of Tomorrow and help carry this celebration across the GCC.